Audience Theory

In our media lesson we have gone over audience theory and reminded ourselves of the key points. We have related these to our own trailer, for example according to the Blumler and Katz theory our audience would watch our trailer for escapism and entertainment. We looked at the Effects Model, and considered the impact our trailer and film may have on the audience. Due to the violent nature it may be considered to promote violence to the people who watch it, which is something we are trying to control by having a 15 age rating on the film. This being said, the Blumler and Katz theory implies that as humans it is in our nature to be violent, and by watching films such as ours we satisfy our need for it. In this way, our trailer influencing our audience would not be an issue.

Voiceover

We decided we needed to change the beginning of our trailer, as when editing the middle of our trailer has ended up being short scenes and we needed a variety. We decided to feed off the idea of this being a 'teen' horror film, as the song choice has made this clear. We looked at some comedy trailers and classic teen film trailers. A lot of them featured voiceovers, so we decided to use this convention. We took inspiration from the Mean Girls trailer, and decided we would introduce each of the main characters so there is a stronger focus on them.

'This is Victoria, she's number one in our class, head of the prom committee and captain of the  netball team - your classic over achiever'  'Megan - she's the gossip of the group- tell her anything and everyone will know by lunchtime' 'Ellie - if she wasn't my friend I would be scared of her' 'This is Emily taking narcissism to a whole new level, yet again' 'My best friend, Lauren- living up to the blonde stereotype' 'And my names Rosie' We were inseparable, until summer last year when everything changed.

Production Schedule Changes

As the filming as progressed, many changes have had to been made. Our actors have changed, and dates have been brought forward and pushed back. As well as this, our setting has changes, so we have had to budget in time to shots of settings and then film the rest inside other places. This is our production schedule which is annotated and has notes on as things have changed, as well as costumes and props which will be necessary for filming that day.

Magazine Front Cover Research

I have started looking at film magazines which are likely to feature my horror film, so that I can begin producing my own front cover. Ideally, the magazine would be mainstream as this is the target audience I am trying to reach. When researching, I found Empire magazine to be the most popular film magazine, while Film magazine also appeared frequently. The covers of both magazines appear to be quite dark and serious, featuring a main character from a film. Whilst the dark aspect of the front covers appears to fit in with my genre, there are not many examples of horror films being featured on them. Instead, they mainly have action films such as The Avengers and James Bond. When major films come out, such as The Hobbit or Harry Potter, Empire magazine does a complete feature on them with no other films featured. This is the style of magazine front cover I want to do, so Empire magazine will be the best one of me to recreate.